Monday, August 3, 2009

Micro-ish-payments at a Turning Point?

Are Micro-ish-payments at a turning point? It seems like the shareware model has struggled for years, but iTunes & AppStore have been training us to accept music, apps, and content priced at close to $1.00. For example, SocialSafe, an app that enables you to backup your Facebook data is priced at $2.99. 5 years ago, it would have been marketed as shareware or sold for anywhere between $24.99 - $49.99. Now, at $2.99, SocialSafe seems perfectly priced. Interesting.

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